Panelists: GOING GLOBAL - It’s a jungle out there


Daniel A. Berdat

Daniel is an experienced sales manager and has worked for several renowned orthopaedic companies. He left Switzerland to start his career in New York as Business Development Manager, and returned to Switzerland one decade later as Sales Manager Europe for a Swiss orthopaedic company. Daniel was appointed Sales Director Asia in Manila, was later responsible for Latin America before being sent to Beijing as Country Manager China. Since 2008, he has been successfully developing international markets for Exactech, in Florida.


Liv Minder

Liv Minder has worked at the ETH as a project assistant and became then head of the department of foreign affairs of the Canton of Schaffhausen. Later she embarked for 5 years to China where she has headed the Swiss Chinese Chamber of Commerce in Shanghai and has built up the investment promotion department at the Swiss Embassy in Beijing. She was involved bringing large enterprises to Switzerland and has long experience in supporting foreign companies to develop their business strategies in Europe. She currently is Director for Investment Promotion at Switzerland Global Enterprise. 


Eric Perucco

Eric Perucco has over 35 years experience in sales, marketing, production, change management and coaching, and is a member of executive boards with national and international activities e.g. IBM, Alcatel-Lucent, Ricoh, Olympus and Stryker.
In 2012, he founded MedBrainTec AG. Their focus is on the medical device industry, but the company also operates successfully in other sectors e.g. waste management, door and window technology, as well as equity/venture capital companies.


Marcel Scacchi

Marcel J. Scacchi was trained in Switzerland and abroad in International Communications (MSc), Business Administration (BBA) and Clinical Dental Technology (MSc). With a strong commitment to implementation he produces solid results in start-up, rapid growth and turnaround situations ensuring tailor-made communications to relevant stakeholders. His expertise in the dental and medical technology is well recognized and he also enjoys a broad network in the international medical business community.


Martin Schmidt

Martin Schmidt studied physics at Dortmund University and received a PhD from the University of Lausanne in 1992. He has worked for a number of Swiss medtech companies and has been at Jossi Orthopedics since 2009.

He is a member of the management team and is responsible for business development.


Uwe Siedler

Trained as a military officer he holds a degree in business development from Essen VWA. Positions in sales, business development, export and sales management, all in the medical terrain, led him to become member of the board of a larger German holding. In 1994, he founded from scratch, together with his wife Susanne, SIGNUS – The Spine Sign, and ever since formed this company to a well renowned group of companies with development, manufacturing and sales activities all over the world.